The Mad Pow team approached me to help them rethink and redesign their online presence. The studio had far outgrown its current site and was in need of a forum to showcase their work, innovative culture and company aspirations.
The newly designed site combines MP's rich content with a clean, spacious and intuitive layout. The large type size and generous leading allows for easy reading, creating focused and approachable pages.
The site concentrates on hooking its visitors directly into the company and team members through blog posts/twitter feeds. This helps to humanize MP and form a direct connection with the user. The result is a site never feels dated, as it is ever changing with new content through the data feeds.
Lead Designer: Concept Design, UX Design, Visual Design, Prototype